The term "Strategic Planning" is widely cited and heard in the business, but do not always have the same match in practice.

Executives must be highly committed and focused on the discussion and preparation of a Strategic Plan to enable that tactical and operational groups implement plans in an aligned and organized way.

Planning is a continuous process of, systematically and with as much knowledge as possible future contained, making decisions today that involve risks and organize the activities necessary to implement those decisions and, through an organized and systematic feedback, to measure the outcome of those decisions againstexpectations [Drucker].

Some important discussions of the Strategic Planning process:

Definition of business, mission and value;
Analysis of Internal and External Environments;
Preparation of Strategies;
Implement, monitor and measure the programs and projects.

In order to draw a realistic Strategic Planning, viable and focused on results, AGR can contribute in driving the process and empowering the relevant discussions.